At the intersection of media, creativity and data

Upload your static or video assets to the platform, or connect SmartAssets with your existing DAM solution. Advanced computer vision automatically reads and tags your assets with myriad components.

SmartAssets was born from a demand to improve media performance with data-driven creative insights, and a growing need to bring brands and agencies in closer sync with their creative and media teams.

Automatically score assets for brand adherence, advertising practices and media readiness. Understand if your assets are correctly branded, platform-compliant, and in line with media best practices in seconds.

Winning the Stagwell Marketing Cloud’s fifth innovation Shark Tank in 2022, SmartAssets is the latest AI-powered solution to join a family of leading martech—including media, comms, research, and augmented reality—offerings.

AI provides rich, tailored recommendations to support easier decision-making. Request revisions or approve your fully optimised assets for activation.

We believe advertising success is built on a foundation of creative and consumer knowledge, which is why we collaborated with renowned behavioural scientists to develop our predictive modelling.

Intuitive workflow brings together creative, production, brand and media teams. Find assets with AI-enabled search and bring campaigns to market quicker than ever before.

The SmartAssets platform was designed to meet real-life brand challenges, informed by decades of intelligence from more than one hundred network agencies that specialise in creative, media, localisation, and production.

Find the sweet spot of what works best with your demographics, and get instant suggestions on how to improve your creatives by using AI in asset management tasks.